MISSION

East Freedman & Main (formerly BBF Co) empowers historically divested communities to manifest long-term and sustainable economic growth. We do this through national initiatives that include community-driven real estate development and intentional investment strategies that support local ownership and thriving business ecosystems.

VALUES & VISION

We are an intersection of opportunity.
Rooted in the Black American experience, we stem from a rich legacy of economic sovereignty and cultural innovation as well as an ongoing history of systemic injustices that challenge this legacy. We innerstand our unique reality to be an invaluable intersection of opportunity that can transcend racial barriers and connect all oppressed peoples.

We are a fertile foundation for change.
We embrace our power as active participants in Ourstory. We serve as a fertile foundation for change by connecting deeply with communities on a human level. We push them to envision and embody their wildest dreams of transformation and growth and aid in the process of bringing that vision to fruition.

We plant the seeds of the future.
We dare to ask “what if...?” Join us in sowing, cultivating, and reaping the seeds of a future that:

● is rooted in its past and relevant to the future.
● acknowledges and repairs historical harms.
● is reflective of its own values and place-keeper of its own culture.

MEDIA

Bronx, NY Project Article

Chicago, IL Project Article & Podcast